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Remember there’s a good chance you’re dealing with scrollers and mobile users. Treating your posts like novels creates more opportunities for readers to lose interest and likewise miss your cta. Consider the following bite-sized post types we see all the time such as: quick questions to followers quotes or stats from an article that require a click for more context snappy or witty statements coupled with a picture seriously, though. A sentence is all you need to grab someone’s attention and guide them to click through. And this all serves as a reminder that winning interactions on facebook doesn’t have to be complicated. 10. Leverage your biggest advocates when facebook announced they’d be showing users fewer posts from brands, marketers were understandably upset.

Lower organic reach means brands will likely have to spend more money on facebook ads to get their content in front of their target audience. But there’s a way around that—employee advocacy. Instead of solely relying on your brand page to share your latest content, why not ask your Georgia Phone Numbes employees to do some of the heavy lifting? Use an employee advocacy tool like bambu (made by the sprout team!) to curate your latest articles, videos and other content for them. Then, all they have to do is log into their dashboard and they can share the content to their personal facebook page. Through bambu, you can even add suggested text for your team to use in their facebook post which makes it super simple for them to just find

The Content They

want to share and publish. On top of that, they can share it to twitter and linkedin as well. The best part is employees are ready and willing to share your content. Data shows 70% of people use social media at work. However, 52% of employees feel their marketing teams don’t make it easy for them to advocate for the company on social media. Percentage of people whos company makes it easy to advocate for their brand the benefits of advocacy go way beyond just reaching more people. Sure getting impressions is nice, but what you really want is for people to read the articles and engage. And guess what? People are 16x more likely to read a post from a friend (i.e. Your employees) than from a brand.

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People are 16x more likely to read a post from a friend than from a brand long story short, if you’re not using employee advocacy, you’re missing out on easy engagement on facebook. If you’re interested in learning more, see bambu in action here. Do you have a facebook engagement strategy? At the end of the day, what matters most is simply having some sort of facebook engagement strategy. Period. If you look at the top brands on facebook, you’ll notice that they’re consistently posting and interacting with followers. On the flip side, dead pages are the ones that simply parrot their own content and make no effort to, well, engage. The good news? You can start implementing these tips into your facebook strategy asap without lifting a finger. Categories facebook social media analytics social media

Content Social Media

engagement social media publishing brent barnhart brent barnhart is a professional writer and content critic. When he’s not battling the latest buzzwords, you can often find him strumming the nearest guitar. Feel free to bug him on twitter or check out his website (brentwrites.com) read all articlesby brent barnhart [afterpost] 2021 index – content benchmarks subscribe to our newsletter for social resources join 70,000+ professionals and become a better social media marketer. Get social media resources and tips in your inbox weekly. [right rail] 2021 index – content benchmarks resources for you [toolkit] unlock social media success in 2022 the 2021 content benchmarks report instagram for brands: how to build a creative, engaging, high-impact strategy how to find content

inspiration for your social strategy [free worksheet] also of interest facebook reach: what it is and how to increase… 15 facebook post ideas to increase engagement 16 facebook metrics every brand needs to track… Recommended for you view allrecommended for you best times to post on facebook categories facebook social. Media engagement the best times to post on facebook 2022 published on july 6, 2022 .reading time 10 minutes categories facebook social listening. How to conduct a facebook competitor analysis report published on june 23, 2022 •reading time 6 minutes facebook messenger for

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